The Brauns-Heitmann laundry disinfectant will be sold in Bulgaria again under the IMPRESAN brand. This is a strategic decision of the Brauns-Heitmann company and is related to the strength of the IMPRESAN brand. The new laundry disinfectants have an improved formulation and are in a larger package (1.5 l)
Why are we switching to the IMPRESAN brand?
- Optimized product formulas
- More laundry detergent content
- Greater product variety in the field of surface and hand disinfection
- Optimized packaging from recycled material
- International unified brand identity for stronger presence and recognition among consumers
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